HappyDigits / Customer Advantage Program GmbH


The customer:

HappyDigits is one of Germany’s leading customer retention systems. The CAP Customer Advantage Program GmbH was founded by Telekom and KarstadtQuelle and is the operating body of HappyDigits. It develops and markets the bonus system and is responsible for gaining partners and managing the bonus system.

The project:

Realisation of a multichannel couponing system (on/offline). The Coupon Management Tool (CMT) leads to a software-based illustration of all relevant processes (recording, earning, reporting, clearing).

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